Services
SolarGren Media Ltd provides a wide range of services including media monitoring, analysis and evaluation services for our partners; tracking brand and news exposure in global and African media sources, branding and creative services, media communications, employee communications, reputation and crisis management.
We work with our clients in two ways: (1) as a full service, out-sourced media communications and strategic cause communications operation and (2) as a supplementary resource for existing in-house marketing and media communications team in reaching out to broader, business, sustainability and environmental audiences.
Consultation & Engagement
- SolarGren Media consults and engages with its clients on integrating environmental and social responsibility factors into their media communication strategies.
- We supplement rather than provide public relations and marketing advice on advice to organizations who want to cut their carbon emissions, and publicly project their sustainability programs effectively.
- SolarGren Media develops both internal and external media communication strategies to help clients articulate employee and stakeholder engagement, strategic planning and measuring.
- SolarGren Media develops value propositions and competitive positioning in the marketplace defining the client’s environmental commitment.
- We design key message development to insure clarity and consistency for all internal and external communication and develop key messages that articulate the value proposition, engage target audiences and weave the benefits into an easily accessed whole.
- SolarGren Media identifies and defines newsworthy story ideas and spokespersons from all levels within the company to match diverse opportunities in both mainstream and environmental media.
- SolarGren media develops and to executes an aggressive campaign to generate local, national, trade media and internet coverage to publicize existing or new companies with “green” investment: their experts, products, and services.
Marketing and Sponsorship Plans
- We design and plan marketing and sponsorship plans for business and organizational clients to help them achieve better executed and more sustainable corporate social responsibility programs.
Collaboration
- SolarGren Media helps clients to foster strategic media relations alliances and editorial services that strengthen sustainability initiatives and entrepreneurial ventures that in turn help develop broader awareness of company sustainability reputation and projects.
- Facilitate and build ongoing relationships between our clients and key environmental organization and leaders and develop speaking opportunities for company leadership.
- Develop programming and editorial opportunities enabling clients to contribute to magazines, websites, radio shows and TV shows as leaders in their field.
Market Positioning
- SolarGren Media helps to build the company profile prior to a product’s debut.
Executive Coaching
- SolarGren Media provides executive coaching and consultation about sustainability within their organization and helps on maximizing your organization’s green or sustainability attributes to enhance your style that resonates with your peers and audience.
Monitoring and Reporting
- SolarGren Media’s daily news monitoring allows your organization to be responsive to breaking news and ensure you make informed sustainability decisions.
Green Team Online Content Development
- From design to content development, we can define your company’s web presence and partner with you in building a site that best tells your company and product “green” story, whether you’re building your site from scratch or are revising design and content for an established online identity.
Social Networking
- SolarGren Media will bring your green PR initiatives to the public through innovative and carbon-neutral online social networking campaigns, and ensure your sustainability messages reaches relevant social networking sites. A well executed online identity plan helps positioning and brand development in ongoing communications.
